Skip to product information
1 of 1

Her Kingdom Resources

101 ways to advertise your business Online AND offline

101 ways to advertise your business Online AND offline

Regular price $7.00 USD
Regular price $47.00 USD Sale price $7.00 USD
Sale Sold out

NEW! Instant download 

THIS EBOOK INCLUDES:

1 INTRODUCTION……………………………………………6
2 HOW IS ADVERTISING DIFFERENT today.7
STAND OUT OR NEVER BE KNOWN……………………7
IMPORTANT MESSAGES IN ………………………8
CREATE AN ADVERTISING PLAN……………………..10
AN EFFECTIVE ADVERTISING PLAN 
TACKLES A WIDE RANGE OF MEDIUMS AND IT
DELIVERS A CLEAR MESSAGE. IT ALSO PROVIDES
CONSUMERS WITH A CLEAR SOLUTION TO THE
EVER-POPULAR QUESTION, “WHAT DOES THIS
BUSINESS DO FOR ME?”……………………………….11
3 WORD OF MOUTH IS STILL KING……………………13
#1: FOCUS ON CUSTOMER SERVICE………………..13
#2: LOCAL OFFERS……………………………………….14
#3: BE ACTIVE IN THE COMMUNITY………………..14
#4: SPONSOR LOCAL ACTIVITIES…………………..14
#5: ASK FOR THE RECOMMENDATION……………..14
#6: ASK CUSTOMERS TO COMPLAIN………………..15
#7: KEEP THE PROMISES YOU MAKE……………….15
#8: DO MORE THAN THE MINIMUM…………………15
#9: SATISFY THE UNHAPPY CUSTOMER…………..15
#10: AS FOR REPEAT BUSINESS LATER, TOO……15
#11: LOOK THEM IN THE EYE…………………………16
4 FREE WAYS TO ADVERTISE YOUR BUSINESS……17
# 12: GOOGLE LOCAL……………………………………17
#13: GOOGLE COUPONS………………………………..17
#14: CHECK OUT YELLOW PAGES ONLINE………..18
#15: GET ON YAHOO LOCAL…………………………..18
#16: GET REVIEWS ON YAHOO LOCAL……………..18
#17: SEND OUT PRESS RELEASES……………………18
#18: TRADE WITH OTHER BUSINESS OWNERS. . .18
5 BUILD A WEBSITE……………………………………….20
#19: BUILD A WEBSITE…………………………………20
#20: GET YOUR WEBSITE LISTED IN SEARCH
ENGINES………………………………………………….20
#21: USE SEARCH ENGINE OPTIMIZATION………21
#22: KEYWORD RICH TITLES…………………………21
#23: WRITE AN EFFECTIVE META TAG……………..21
#24: LOCAL.COM………………………………………….21
#25: CRAIGSLIST…………………………………………22
#25: GET A BLOG………………………………………….22
#26: SET UP A NEWSLETTER………………………….22
#27: REGULAR EMAIL CAMPAIGNS………………….22
#28: ALERT EVERYONE THROUGH A PRESS RELEASE…….23
#29: RUN A CONTEST……………………………………23
#30: GET IT PRINTED……………………………………23
6 SOCIAL MARKETING AS ADVERTISEMENT……….24
#31: LINKEDIN……………………………………………24
#32: FACEBOOK…………………………………………..25
#33: MYSPACE……………………………………………..25
#34: VISIBLEPATH……………………………………….25
#35: SOFLOW………………………………………………25
#36: ORKUT…………………………………………………25
#37: TWITTER……………………………………………..25
#38: DIGG.COM……………………………………………26
#39:YOUTUBE.COM………………………………………26
7 FOCUS ON SEO……………………………………………27
#40: HEADERS…………………………………………….27
#41: KEYWORD PLACEMENT…………………………..27
#42: KEYWORD DENSITY………………………………27
#43: HYPERLINKS………………………………………..28
#44: WEBPAGES…………………………………………..28
#45: FOCUS ON THOSE KEYWORDS…………………28
#46: GET LINKS IN……………………………………….28
#47: LINK YOUR SOCIAL NETWORK SITES……….28
#48: LINK HOW TO ARTICLES………………………..29
#49: HUBPAGES (FORMER SQUIDOO)……………..29
#50: HUBPAGES…………………………………………..29
#51: NETWORK FOR LINKS……………………………29
#52: EZINEARTICLES.COM…………………………….29
#53: OTHER ARTICLE DIRECTORIES………………..30
#54: FORUMS YOU VISIT………………………………30
#55: ANY PLACE ELSE…………………………………..30
#56: DO NOT FORGET EMAIL………………………….30
8 WORK THE BLOG…………………………………………31
#57: POST REGULARLY………………………………….31
#58: INTERACT WITH OTHER BLOGS………………31
#59: WRITE A GUEST POST……………………………31
#60: BE UNIQUE…………………………………………..32
#61: PLACE A BOOKMARK TOOL……………………..32
#62: BECOME A RESOURCE…………………………….32
#63: CREATE AN EFFECTIVE LANDING PAGE…….32
#64: INTERACT WITH OTHERS……………………….32
#65: PAID SEARCH……………………………………….33
9 HOW TO STAND OUT……………………………………34
#66: GET ON TELEVISION……………………………..34
#67: GET ON RADIO……………………………………..34
#68: OFFER LOCAL DISCOUNTS………………………34
#69: WRITE FOR THE PAPER………………………….34
#70: AVOID THE GRAPHICS, BUT GO BIG…………35
#71: DO GO FOR MEDIUM………………………………35
#72: FOCUS ON LIVE CHAT…………………………….35
#73: OFFER A FREE SERVICE………………………….35
#74: EXPAND YOUR SERVICE AREA…………………35
10 TIPS FOR ADVERTISING YOUR BUSINESS
LOCALLY FOR LESS………………………………………37
#75: THE BASIC BUSINESS CARD……………………37
#76: FLYERS STILL WORK……………………………..37
#77: USE YOUR CAR……………………………………..37
#78: CHECK OUT YOUR CHURCH……………………..38
#79: GET LISTED IN YOUR CHAMBER OF COMMERCE…..38
#80: GET INVOLVED IN SCHOOLS…………………..38
#81: PAPER COUPONS WORK…………………………38
#82: CHECK OUT TRADE FAIRS………………………38
#83: USE THE CLASSIFIEDS…………………………..39
#84 USE PROMOTIONAL TOOLS……………………..39
11 NETWORKING TIPS THAT WORK………………….40
#85: LOCAL BUSINESS NETWORKING……………..40
#86: WRITE A DIRECTORY…………………………….40
#87: BUILD YOUR BLOG WITH OTHER BUSINESSES……40
#88: TWITTER ABOUT OTHERS……………………….41
#89: CHECK OUT YAHOO GROUPS…………………..41
#90: GO WITH THE MOMMY BLOG…………………..41
#91: NETWORK WITHIN GROUPS……………………41
#92: PULL TOGETHER FOR A CONTEST…………….41
#93: CHECK OUT INTERNET RADIO…………………42
#94: FLYERS EVERYWHERE……………………………42
A CONCLUSION WITH MORE…………………………….43
#95: DO HIRE A PRO……………………………………43
#96: DO NOT FORGET THE SALES PAGES………….43
#97: GET ELECTRONIC IF YOU CAN…………………43
#98: RESEARCH WHAT’S NEW………………………..43
#99: GIVE A SEMINAR…………………………………..44
#100: TALK ABOUT YOUR BUSINESS……………….44
#101: DO NOT HIDE IT: ASK FOR THEIR BUSINESS……44

View full details